Agenda Item
i. Contract Approval for RFP 26-728 District Graduation Audio Visual Services to Real Eyes Production (Not to Exceed $250,000)
Summary: Presented by: Mr. Erick Hofstetter, Chief Operating Officer, Division of Operations
Request: It is requested that the DeKalb County Board of Education approve a contract for RFP 26-728 for District Graduation Audio Visual Services to Real Eyes Production, not to exceed $250,000 for one (1) year term effective April 20, 2026, through April 19, 2027.
Why: This request is for contracted services from Real Eyes Production to provide live audio, video, and staging services for the commencement exercises of all DeKalb County School District ("DCSD") high schools.
Details: The contract provides for Real Eyes Production to provide live audio, video and staging services for graduation commencement exercises. Real Eyes provides a comprehensive solution as well as professional coordination and execution of these services. The graduation event is five (5) days with two (2) days of preparation days prior to the actual graduation services.
This recommendation is for a period of one year, with four one-year renewal options. Real Eyes Entertainment dba Real Eyes Production is located at 4725 Fulton Industrial Blvd SW, Atlanta, GA 30336.
Financial impact: The total budget for these services is allocated from the cost code (100.2100.530000.02011.7000.9990.8010.010.0000) under the Superintendent’s Office General Fund Budget in the amount of $250,000 this fiscal year.
Contact: Mr. Erick Hofstetter, Chief Operating Officer, Division of Operations, 678.676.1447
Ms. Jackie Simmons,
Dr. Bernetta Jones, Office of the Superintendent, 678.676.1200
Effective: Upon Board Approval with Services to occur May 18- May 22, 2026
Status: Pending Legal Approval
Chronology for RFP 26-728
December 2025 DCSD Team met to review the RFP Process. The team also
discussed the scope of work and established the timeline for
the audio-visual RFP
January 29, 2026 Solicitation posted
February 12, 2026 Held optional Pre-Proposal Conference virtually via TEAMS
February 13, 2026 Deadline for respondents to submit questions
February 20, 2026 DCSD responded to all questions received
February 26, 2026 Deadline for respondents to submit proposals (2:00 PM)
February 26, 2026 Public Acknowledgement of Proposals held virtually
March 3, 2026 Procurement Staff met with DCSD Team to discuss the
evaluation process and establish the evaluation schedule
March 10, 2026 Evaluation Team completed the evaluation process and
made a recommendation