Agenda Item
a. Renewal: Everyday Labs Attendance Intervention (Not to exceed $121,733)
Summary: Presented by: Kishia K. Towns, Ph.D., Chief of Wrap Around Services, Division of Wrap Around Services
Request: It is requested that the Board of Education approve the renewal of the EveryDay Labs Attendance Intervention platform for an additional year for an amount not to exceed $121,733.
Why: EveryDay Labs Intervention is proven to reduce absenteeism among students from communities experiencing marginalization. Research shows chronic absences disproportionately affect students due to systemic barriers. EveryDay Labs Intervention provides the families of these students with proactive support that helps them access learning opportunities. EveryDay Labs Intervention is a research-based and proven effective solution that promotes student achievement by reducing absences and increasing access to learning opportunities.
Details: EveryDay Labs was piloted in the DeKalb County School District (DCSD) during the second semester of the 2023-2024 school year. Upon completion of professional development for Horizon School staff members, the program was launched in March 2024. Everyday Labs monitors attendance and sends out text messages, which they refer to as nudges, to guardians when students are absent. Families have an opportunity to communicate with a bot that addresses the concern and provides resources as needed. Nudges are differentiated based on language, grade level, school, and level of absenteeism. At the conclusion of the school year, over 42K text nudges had been sent out and over 3000 families interacted with the chatbot or family support team to ask questions or address identified needs. Out of 7,127 students analyzed, 55% (or 3,954 students) showed improvement in attendance after receiving at least one text and at least one mail nudge from EveryDay Labs.
Schools also have access to the attendance dashboard via the Everyday Labs platform and can monitor parent contact and communication. The goal of the program is to reduce chronic absences, support families in developing strong attendance habits, and help families make the connection between attendance and academic success.
At its business meeting on Monday, October 16, 2023, the DeKalb Board of Education approved the purchase of EveryDay Labs for an amount not to exceed $121,733 for all Horizon Schools.
Financial impact: The estimated cost to renew the Attendance Intervention platform shall not exceed $121,733 and will be paid using Title IV Funds against charge code: 462.2100.530000.03221.7020.1779.8010.090.2024.
Contact: Kishia K. Towns, Ph.D., Chief of Wrap Around Services, Division of Wrap Around Services, 678-676-1918
Mrs. Denise Revels, Director of Wrap Around and Student Support, Division of Wrap Around Services, 678-676-2011
Ms. Shelly Bishop, Coordinator of Social Work Services, Division of Wrap Around Services, 678-676-2009
Status: Approved by General Counsel
Partnership with
DeKalb County School District
Access to Learning. Access to Supports. Access to Success.
We support attendance work at
DeKalb County School District through:
Professional
Chronic Absence
Learning
Communications
-Customized live
- Proactive mail & Attendance MTSS
staff development
text nudges Platform
-Monthly webinars
- Connects families -Actionable data
-Attendance
to resources updated nightly
resources available
-Intervention
to all staff
coordination & case
management
2
“Attendance is the Goal;
Family Engagement is the
Strategy”
Dr. Karen Mapp
We engage families through:
● Regular attendance communications
● Connections to resources
● Increasing family-school conversations
3
Evidence-based Mail & Text Nudges
13,788
chronically absent or at-risk
students and their families
received personalized
attendance nudges
Hello - Casey has missed 14 days
11,340 this school year.
Attending every day possible will help
Casey stay on track. Text SUPPORT
Mail Nudges for help
-DCSD
We’re having car trouble
Ok, sounds like you have questions
about transportation.
42,522 For info about school transportation,
like school buses, visit k12-
support.com/dcsd-transportation, or
call your school. For local
Text Nudges transportation resources, like help
paying for public transit, visit
findhelp.org
4
Connecting Families to Resources
Thank you so much, you've been a big help.
I really appreciate it. Common Resources Requested
- DCSD family
Attendance Community Resources
Over 3,212 families called Families like receiving the
the Family Support Team or communications – mail Calendar Transportation
engaged with the chatbot opt out is 0.07% and text
opt out is 3.48%
5
We engage staff through:
● Our attendance data platform
● Actionable professional learning
● Fewer admin tasks, more family engagement
6
Data Platform Usage -Actionable data,
updated nightly
-Easy intervention
coordination & case
management
across teams
Usage Numbers:
7 sessions
average per active user
● 743 logins
● 105 active users 16 minutes
● 100% take up rate average session length
7
Pro Feedback Survey Results
About how often do you log into Which of the following has EveryDay Pro helped you with
Everyday Pro?
Working as a TEAM to identify absences in all tiers 3.3%
Once a 2-3 times a
week month Monitoring who is receiving chronic absence notices 43.3%
20% 14%
Tracking school attendance and chronic absence rates 50.0%
Grouping students that need attendance support 26.7%
Once a 2-3 times a
week
Documenting attendance interventions 16.7%
month
13% 23%
Documenting family and student outreach 23.3%
Identifying students with worsening or improving attendance 56.7%
Less than
once a Identifying attendance patterns 70.0%
month Daily
27% 3% Identifying chronically absent students 73.3%
8
Pro Feedback Survey Results
How important is it to you that you continue
to have access to EveryDay Pro next year?
(1-5 Scale) How likely would you be to recommend
One Two EveryDay Pro to other schools in DeKalb?
0% 0%
(0-10 Scale)
Three 0.0%
Five 27% 0.0%
33%
0.0%
3.3%
6.7%
10.0%
6.7%
26.7%
16.7%
10.0%
20.0%
Four
40%
0% 20% 40% 60% 80% 100%
Ten Nine Eight Seven Six Five Four Three Two One Zero
*80% gave a score of six or higher
9
Staff Engagement through Professional Learning
Data-driven professional learning that builds staff
capacity to improve attendance and engagement.
• Maximize EveryDay Pro and learn best practices for
understanding attendance data and leveraging evidence-
based improvement strategies at each tier of the MTSS
• Access monthly live professional learning webinars filled
with actionable attendance strategies
• Explore a vast library of resources for expert interventions,
barrier assessments, and much more.
4 100+
Sessions Attendees
10
Staff Engagement through Professional Learning
4
Sessions
100+
Attendees
11
Fewer Admin Tasks, More Family Engagement
“Time with students and families is a district’s most
precious resource.” John Kim CEO of DM Group 12
We improve student
attendance through:
● Evidence-based interventions that produce
proven results
13
Understanding the Analysis
This analysis looks at the change of each student’s attendance behavior before and after
receiving a mail and text nudge.
Start of school Analysis Run
1st mail & text nudge
received
Student’s attendance Student’s attendance rate post-
rate pre-Intervention Intervention
7,127 students are included in this data analysis. These are the students
whose families received at least one text and at least one mail nudge. 14
55% of Students Improved Attendance Rate
3,954 (55%) of
students improved
their attendance rate
after receiving
EveryDay Labs 62% of students
improved 5+
intervention percentage points
15
Impact on at-risk students
of at-risk students did not become
chronically absent
2,570 students were at-risk prior to receiving 87% remained at-
their first attendance nudge. risk or improved to
satisfactory
At the end of the school year…
● 76% (1,948) remained at-risk
● 11% (285) improved to satisfactory
16
Impact on chronic students
of students improved from chronically
absent to non-chronically absent
*50% of students who remained
3,978 students were chronically absent prior chronically absent improved their
attendance rate
to receiving their first attendance nudge.
At the end of the school year, 10% (397)
improved to at-risk or satisfactory. 10% improved
to non-chronic
17
Student Improvement - Post Intervention
Attendance Rate Improvement Across Grades
*Data reflects students who received at least one text and at least one mail nudge.* 18
Student Improvement - Post Intervention
Attendance Rate Improvement by School
*Data reflects students who received at least one text and at least one mail nudge.* 19
Student Improvement - Post Intervention
Attendance Rate Improvement by School
*Data reflects students who received at least one text and at least one mail nudge.* 20
Student Improvement - Post Intervention
Attendance Rate Improvement by School
*Data reflects students who received at least one text and at least one mail nudge.* 21
Thank you for your partnership!
Reach out anytime @everydaylabs.com
Tell us how we’re doing in this survey.